AT&T "You Will" Campaign, 1993

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My friend Joshua Walton send me the following email this morning:

It is amazing how many of these things are part of our lives now. It makes me believe whole heartedly in the idea of self-fulfilling prophecy.

I agree with him. I loved the You Will ads when they came out back in 1993 not just because they were so inspiring and accurate, but because I was lucky enough to design one of the Web's first banner ads as part of the campaign. I can't find the original, which had cleaner graphics, but you get the gist.

Here is the original banner:

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It doesn't seem like 1993 was so long ago.

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